Sunday, March 25, 2012
Thursday, March 15, 2012
Aaron G
Aaron was a nice guy, but I literally fell asleep in his presentation. I think he had great ideas, but I didn't connect with him as a person and a designer. I don't think he would have constructive things to say as a professor. I thought his ideas were more concept based, rather than designing.
While talking to other students, they all thought similar things: he was dry, unengaging, and difficult to follow. I think those would be very difficult things on this campus. We are a very hands on school and someone like him being more reserved wouldn't sit well with the students.
While talking to other students, they all thought similar things: he was dry, unengaging, and difficult to follow. I think those would be very difficult things on this campus. We are a very hands on school and someone like him being more reserved wouldn't sit well with the students.
Wednesday, March 7, 2012
Next Steps
What I need/want to do moving forward:
What I've done as of now:- Get online portfolio up
- Create a leave behind piece
- Create e-mailable portfolio
- Find ways to make points
- Resume and Cover letter
- Business cards
- Thank Yous
- Design proposal
- Presentation portfolio
Points:
- 2 in-class speaker reviews (5+5) 10 points
- Student Advertising Summit Conference in Minneapolis 40 points?
- 2 portfolio reviews? (I don't have the paper, but I have proof) (10+10) 20 points?
Beggining of Identity System
PROJECT PROPOSAL 
THANK YOU CARD (5 x 7) --ENVELOPE WILL BE STANDARD WHITE (5 1/4 x 7 1/4) Presentation portfolio
I also have gotten my portfolio review by two Advertising and Graphic Design professionals. Both were from different agencies and were Art Directors.We only had 15 minutes, so I didn't have time to ask them to fill out the critique sheet for points, but I was hoping I could still get points for it. I can provide you with their cards as proof that they did it. We were in a line and were filtered through these professionals very quickly.
Main things they suggested:
Show my process
I also need to work on proofing. Only but the finely curated work into your portfolios. Check for grammar, printing quality, etc. It must be perfect!
Also USE pictures. Take pictures of you work. It adds a whole new dynamic quality to your work. For example. I have some iPhone Apps. I can take the image up on my iPhone and take an image of the phone with the app being "used". This adds more of a visual pop.
They also recommended pushing line extension further. This is exactly what we are doing with the furniture project in Graphic Design 2 -- Push your design to show that you are thinking about how your solution can work in multiple mediums.
Overall -- I gained a lot of advice and am really excited to keep improving.
I will be working on my other portfolio pieces, such as a webpage during Spring Break. They were also very adamant about being social online. Write a blog. Join Facebook and Twitter. Show your future employers that you are thinking about the best possible ways to reach people and utilizing every tool available to you.
Main things they suggested:
Show my process
- What is the assignment?
- What is the problem
- Your thought process - how do you think?
- Thumbnail sketches
- How did the project evolve?
I also need to work on proofing. Only but the finely curated work into your portfolios. Check for grammar, printing quality, etc. It must be perfect!
Also USE pictures. Take pictures of you work. It adds a whole new dynamic quality to your work. For example. I have some iPhone Apps. I can take the image up on my iPhone and take an image of the phone with the app being "used". This adds more of a visual pop.
They also recommended pushing line extension further. This is exactly what we are doing with the furniture project in Graphic Design 2 -- Push your design to show that you are thinking about how your solution can work in multiple mediums.
Overall -- I gained a lot of advice and am really excited to keep improving.
I will be working on my other portfolio pieces, such as a webpage during Spring Break. They were also very adamant about being social online. Write a blog. Join Facebook and Twitter. Show your future employers that you are thinking about the best possible ways to reach people and utilizing every tool available to you.
Tuesday, March 6, 2012
Student Ad Summit (March 2nd Conference)
On Friday March 2nd, I went to the Student Advertising Summit. I left feeling extremely overwhelmed and under prepared to graduate. A major theme of the conference was not what you know. Don't get me wrong, you definitely have to be creative, but a majority of the job search is who you know and how can they elevate you to where you want to be. I know nobody.
In order to get these connections that we NEED to have, they suggested buying coffee and learning about professionals at the organization you are targeting. They suggested targeting 5 key agencies that you see yourself in and meeting 5-7 people in each. Now, as you can imagine, this takes time and money. I have neither right now. I suspect that I will have to take a few months off of school in order to really target agencies that I want to be at. I need to start changing how I'm thinking and be strategic.
They also stressed a good portfolio. I got some portfolio tips that I've never heard before, and it was great to have my portfolio critiqued by a few individuals. The two that looked at my portfolio really had positive things to say! They loved my work and had extremely helpful suggestions. This part of the conference made me feel SO much better about the future. I was feeling uneasy and overwhelmed, and the fact that I am on the right track with my portfolio made me feel so so so much better.
Overall, the conference was extremely helpful and I gained more insight into the industry of Advertising and Design. I would suggest going for anyone looking to get into the Advertising industry - especially in Minneapolis!
http://www.ad2sas.org/
In order to get these connections that we NEED to have, they suggested buying coffee and learning about professionals at the organization you are targeting. They suggested targeting 5 key agencies that you see yourself in and meeting 5-7 people in each. Now, as you can imagine, this takes time and money. I have neither right now. I suspect that I will have to take a few months off of school in order to really target agencies that I want to be at. I need to start changing how I'm thinking and be strategic.
They also stressed a good portfolio. I got some portfolio tips that I've never heard before, and it was great to have my portfolio critiqued by a few individuals. The two that looked at my portfolio really had positive things to say! They loved my work and had extremely helpful suggestions. This part of the conference made me feel SO much better about the future. I was feeling uneasy and overwhelmed, and the fact that I am on the right track with my portfolio made me feel so so so much better.
Overall, the conference was extremely helpful and I gained more insight into the industry of Advertising and Design. I would suggest going for anyone looking to get into the Advertising industry - especially in Minneapolis!
http://www.ad2sas.org/
Speaker 2 - Meredith Morrison
Meredith is an interesting person. She is very energetic and clearly passionate about design. I think she is concerned with the right aspects of design, the processes and solving problems in your own ways. This is critical for teaching. She has a wide range of design practices that are going to come in handy when she teaches. The fact that she can do painting and websites says a lot about who is is and what she is interested in.
She also seems very relateable and down to earth. It was nice to see her work and to listen to someone who is so intense about design. She deffinitely will add some spunk to the graphic design program.
Why do I think she will be right for Drake? She has the "Drake Attitude". She is confident, peppy, yet willing to work hard. She also has this ability to captivate students and come down to their level. I also think that she will create great insight and push students to create bigger and better solutions.
Overall she was extremely interesting and engaging!
She also seems very relateable and down to earth. It was nice to see her work and to listen to someone who is so intense about design. She deffinitely will add some spunk to the graphic design program.
Why do I think she will be right for Drake? She has the "Drake Attitude". She is confident, peppy, yet willing to work hard. She also has this ability to captivate students and come down to their level. I also think that she will create great insight and push students to create bigger and better solutions.
Overall she was extremely interesting and engaging!
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